Facebook
190 Million Facebook users in the US.
While most people have embraced social media, it’s usage as a brand building and lead generating platform is often misused. Put your best foot forward on Facebook, and it can have a positive impact on your bottom line. In addition, Facebook reviews are surfaced on Bing search results, which still represents 6.25% of the US search engine market.
Thomas & Paulk scored a 33 out of 100 for the Facebook review that we conducted.
Improving this score will help you:
- Build consistency across the web where people find you.
- Improve the number of customers you get from searches, including Bing map results.
- Increase number of leads you get from social media.
33Let’s get to 100
Here’s the initial findings from our Facebook audit.
- We detected 3 pictures, it’s recommended to have at least 10. Show your smiling staff, your office, and give people a quick feel about who you are. Quality matters, so don’t just post anything.
- Your website and contact information matched, which is good.
- We detected your hours of service.
- You haven’t posted anything recently. Posting good information shows that you are a real business and are making an effort to engage with your customers.
- Your last review was 3 months ago. It’s ideal to get a new review at least weekly.
“86% of internet users with $100k+ income use Facebook”
-Sprout Social
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